Puppets Against Brisk
Website, Video Art Direction
Lipton Brisk is perhaps best known for its long running series of TV commercials featuring celebrity spokespersons as claymation puppets. When it came time to retire the campaign, Lipton Brisk approached J. Walter Thompson to do something different and unique online to capture attention about this big moment in the campaign’s history.
I was the art director for the new website design as well as three web video “mockumentaries” depicting the “firing” of the Lipton Brisk puppets and the revenge they decided to take on the brand. The website was a One Show award winner.